«It was pure adventure». Film genres, exhibition circuits and imaginaries in 1940’s and 1950’s Buenos Aires

Authors

  • Cecilia Gil Mariño Köln Universität
  • Alejandro Kelly Hopfenblatt  Instituto de Artes del Espectáculo (FFyL, UBA)
  • Sonia Sasiain Instituto de Artes del Espectáculo (UBA)

DOI:

https://doi.org/10.7203/eutopias.20.19389

Keywords:

Movie audiences, classical cinema, film genres, modernity, social imaginaries.

Abstract

The incorporation of oral history methodology into film and entertainment historiography has brought more complex and original perspectives. Among them, inquiries on taste and consumption are leading to a reformulation of notions such as popularity and success and to new frameworks to study the relationship between film and society. This paper delves into these subjects by focusing on the role played by genre narratives in classical cinema. We take into account Rick Altman’s proposal about the dynamic character of genres and Annette Kuhn’s works on cultural memory in order to look into Buenos Aires’ film spectators in the 1940s and  1950s. By taking into consideration a group of interviews with senior citizens, we study film genres’ impact on their consumer habits and their relations with their environment.

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Author Biographies

Cecilia Gil Mariño, Köln Universität

Cecilia Nuria Gil Mariño holds a PhD in History and a Master’s Degree in Argentine and Latin American Theatre and Film Studies from the Universidad de Buenos Aires. She is an Assistant Researcher at the National Council for Scientific and Technical Research (CONICET), Argentina. She is currently a postdoctoral fellow of the Alexander von Humboldt Foundation at the Instituto Luso Brasileiro (PBI) of the Köln Universität. Coordinator of the Brazilian Audiovisual Studies Commission of AsAECA (Argentinean Association of Film and Audiovisual Studies), she has authored, among other publications, El mercado del deseo. Tango, Cine y Cultura de masas en la Argentina de los ‘30 (Teseo, 2015) and Negocios de cine. Circuitos del entretenimiento, diplomacia cultural y Nación en los inicios del sonoro en Argentina y Brasil (Universidad Nacional de Quilmes, 2019).

Alejandro Kelly Hopfenblatt,  Instituto de Artes del Espectáculo (FFyL, UBA)

Alejandro Kelly Hopfenblatt holds a PhD in Art History and Theory from the Universidad de Buenos Aires. He is an assistant professor of Arts   (UBA) and a researcher at the Instituto de Artes del Espectáculo (FFyL, UBA). Member of the Reasearch Group on History of moviegoing in Buenos Aires (1933-1955), he has received doctoral and postdoctoral scholarships from the Consejo Nacional de Investigaciones Científicas y Técnicas (CONICET) and has been a visiting scholar at the Instituto de Investigaciones Históricas of the Universidad Nacional Autónoma de México, the Facultad de Comunicación of the Universidad de Sevilla, and the School of Cinematic Arts of the University of Southern California. He is the author of the book Modernidad y teléfonos blancos. La comedia burguesa en el cine argentino de los años ’40 (Ciccus, 2019).

Sonia Sasiain, Instituto de Artes del Espectáculo (UBA)

Sonia Sasiain holds a Master’s Degree and a PhD in History from the Universidad Torcuato di Tella and a BA in Arts from the Universidad de Buenos Aires. She teaches Film History and Art History at different national universities and is an adjunct researcher at the Instituto de Artes del Espectáculo (UBA). She is a member of AsAECA (Asociación Argentina de Estudios de Cine y Audiovisual), and RICiLa (Red de investigadores sobre Cine Latinoamericano). Among her recent publications, her contributions to the volumes Imágenes y públicos del cine clásico argentino and Nueva cartografía de la producción audiovisual .

References

Altman, Rick. Los géneros cinematográficos. Barcelona: Paidós, 2000.

Appadurai, Arjum. Modernity at large. Cultural dimensions of globalization. Minneapolis: University of Minnesota Press, 1991.

Cozarinsky, Edgardo. Palacios plebeyos. Buenos Aires: Sudamericana, 2006.

Dibeltulo Silvia. «Reconstructing historical film genre consumption in post-war Italy», ponencia presentada en el Webinar Film Audience Movements and Migrations: Across Borders and Screens, Oxford, Septiembre 2020.

Giddens, Anthony. Las consecuencias de la modernidad. Madrid: Alianza, 1990. 

Gil Mariño, Cecilia. El mercado del deseo: Tango, cine y cultura de masas en la Argentina de los ‘30. Buenos Aires: Teseo, 2015.

Hansen, Miriam. «The Mass Production of the Senses: Classical Cinema as Vernacular Modernism». Modernism/Modernity, 6(2), 1999, pp. 59-77.

Jarvinen, Lisa. The Rise of Spanish-Language Filmmaking: Out from Hollywood’s Shadow, 1929-1939. New Brunswick and London: Rutgers University Press, 2012.

Kuhn, Annette. «Heterotopia, heterocronia: place and time in cinema memory». London, Screen 45; 2, Summer, 2004, pp. 106- 114.

— «Memories of cinemagoing and film experience: An introduction». Memory Studies, 10 (1), 2017, pp. 3-16. 

Maltby, Richard. «On the Prospect of Writing Cinema History from Below». Tidjschrift voor mediageschiedenis, 9 (2), 2006, pp. 74-96. 

Maltby, Richard; Biltereyst, Daniël, and Meers, Philippe. Explorations in New Cinema History: Approaches and Case Studies. Routledge, 2011.  

Mittell, Jason. Genre and Television. From Cop Shows to Cartoons in American Culture. London and New York: Routledge, 2004.

Stokes, Melvyn and Jones, Matthew. «Windows on the World: Memories of European Cinema in 1960s Britain». Memory Studies, 10 (1), 2017, pp. 78-90.

Ercole, Pierluigi; Treveri Gennari, Daniela, and O’Rawe, Catherine. «Mapping Cinema Memories: Emotional Geographies of Cinemagoing in Rome in the 1950s». Memory Studies, 10 (1), 2017, pp. 63-77.

 

Fuentes

Entrevistas

Clauso, Nilda. Entrevista individual, 11 de octubre de 2017.

Domínguez Neira, Graciela. Entrevista individual, 27 de diciembre de 2019.

García, Coca. Entrevista individual, 20 de enero de 2020

Leguizamón, Jorge. Entrevista individual, 13 de enero de 2020.

Marchetti, Élida. Entrevistas realizada por Daniela Merlano en 2009 en el marco del curso de Historia de los medios, de la Universidad Nacional de Quilmes, cátedra Daniel Dabenes.

Portas, Juan Carlos. Entrevista individual, 20 de octubre de 2018.

Rodríguez, Alicia. Entrevista individual, 17 de diciembre de 2019.

Simone, María. Entrevista individual, 25 de enero de 2018. 

Telias, Mario. Entrevista individual, 13 de enero de 2020

Vila, Manuel. Entrevista individual, 28 de agosto de 2018..

Publicaciones periódicas

Claridad, noviembre de 1933 (149) n° 271, s/d.

Heraldo del Cinematografista, número extraordinario, julio de 1942: s/d

Film, 25 de diciembre de 1941, n° 1337, s/d.

La Nación, agosto de 1944, por Biyina Klappenbach. Carpeta de recortes, Archivo Museo del Cine Pablo Ducrós Hicken

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Published

2020-12-30

How to Cite

Gil Mariño, C., Kelly Hopfenblatt, A., & Sasiain, S. (2020). «It was pure adventure». Film genres, exhibition circuits and imaginaries in 1940’s and 1950’s Buenos Aires. EU-topías. A Journal on Interculturality, Communication, and European Studies, 20, 71–82. https://doi.org/10.7203/eutopias.20.19389
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Issue

Vol. 20 (2020)

Section

DOSSIER

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